TOURISM AUSTRALIA
A heavy-hitter, celebrity-packed event in Manhattan with goals to promote tourism in Australia.
“There’s nothing like Australia”
A direct passport to the people, the places, the and product.
We laid out the venue with touch points that would emphasize the aquatic, urban, natural, and indigenous Australia.
“Stories of the Sky”
A celestial light and sound installation. Using timed visuals and pre-recorded content, the installation tells the story of the Southern Sky’s unreal beauty through the eyes of Australia’s indigenous peoples.
We made Australia virtual.
The corner stage provided a platform for celebrity guests to share their Australia travel experiences flanked by two large screens.
It was a star-studded evening in Manhattan by way of Australia.
